If you’re selling products, either hire a freelancer to do the job right or invest in the equipment that you’ll need to take and edit high-quality photos. If you’re not sure you can afford professional images, check with local colleges to see if there are students looking to learn and build their portfolios that cost less than well-established professionals.
Your employees and customers already have relationships. If you buy a business in Northern Virginia, you will probably have employees who know the business and its customers well. A solid customer base and a staff that knows and anticipates their needs is a perfect environment for a new business owner. If everyone loves Sarah and she continues to answer the phone or work the cash register, this can be a tremendous asset during the transition of ownership.
Also, make sure your niche is not too broad. If you don’t have an enormous startup budget, you will need to focus on solving one particular problem but doing it better than others. For example, if you choose to go into drop shipping, don’t try to become the next Amazon and sell everything from socks to TV sets. You won’t be able to compete with such giants.
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